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Being a great gym owner requires different skills than being a great coach; assuming otherwise will only hurt your business.

Hire someone to clean your gym before you hire another group class coach.

The overhead squat isn’t a mobility screen. It’s a test of…

Intimidation is for enemies, not prospective clients

The cleanliness of your floors and bathrooms says more about your facility than the values painted on the wall.

The best gym owners make it easy for clients to give negative feedback

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